Advertising Disclosure
How we make money and what it means for the information you see.
How Fertility Clinic Finder Makes Money
Fertility Clinic Finder is free for patients. We generate revenue through optional premium listings purchased by fertility clinics. Here is exactly how that works and what it does and does not affect.
What Premium Listings Include
Clinics can purchase a premium listing to enhance their profile. Premium listings include:
- Visible Premium badge: A clearly labelled badge on the clinic's listing card and profile page across the site.
- Expanded photo gallery: Up to 10 photos on the clinic profile (free claimed listings get 1).
- Lead notifications: Real-time email alerts when patients submit inquiries through the clinic's listing.
- Enhanced analytics: Data on profile views, search appearances, and patient engagement.
- Dedicated support: Priority customer service for profile management and troubleshooting.
What Premium Does NOT Affect
This is important. Paying for a premium listing does not change:
- Search ranking: Listings are sorted by merit only — verified-data status, then Google rating. We do not sort by payment, ever. A premium clinic will never out-rank a better-rated free listing.
- Ratings or reviews: Patient ratings are sourced from Google and our own moderated review system. Premium clinics cannot buy higher ratings or suppress negative reviews.
- Success rate data: CDC/SART data is displayed identically for all clinics, premium or not.
- Editorial content: Our blog articles, treatment guides, and educational resources are written independently. No clinic pays for mentions or favorable coverage.
- Data accuracy: Premium clinics are held to the same verification standards as every other listing. Paying does not allow a clinic to misrepresent its services, credentials, or outcomes.
- Listing completeness: All listings display the same information fields. Premium clinics do not receive exclusive data categories.
How We Label Premium Listings
Premium listings are always clearly identified with a visible badge. Premium status changes the listing's presentation (badge, photo gallery, owner support) — it never changes its position in search results. Sort order is merit-based and the policy is enforced in code, not just in writing.
What We Don't Do
- We do not sell patient data.
- We do not run third-party display advertising.
- We do not accept payments for editorial coverage or article placement.
- We do not charge patients for using the directory, submitting reviews, or contacting clinics.
- We do not accept referral fees from clinics for patient leads.
Questions
If you have questions about our business model or how premium listings work, contact us at [email protected].